The FAST method in 21 minutes

"I have worked with companies where manufacturing is a core part of the business for more than 25 years. Sissel Pedersen Lundeby's book, Never Fight the Same Fire Twice, captures exceptionally well both the culture and the way of working you want to see throughout the factory you are accountable for."

"If you find yourself surrounded by firefighters and they are the ones celebrated as the heroes of the organization, this book will challenge your thinking and provide a clear direction towards a significantly better working environment, both for you as a leader and for everyone working in the factory."

"Read it, and let it inspire you to raise both your ambitions and your motivation for what you can achieve together."

Lars Erik Hilsen, Group CEO, Hapro

"What I liked most is how simply the book presents a complex subject. The tools are easy to understand, yet they work on demanding problems. The book avoids the trap many improvement books fall into, where the method becomes more complicated than the problems it is meant to solve. Set aside four hours and get inspired to solve problems."

Oskar Aarnes, Project Manager, Capital Investments, TINE Supply Chain

"Sissel's book is practical, concise, and easy to read. She gives you effective tools without getting lost in theory. Sissel writes in an engaging way and uses relatable, everyday examples that make the key points easy to understand. It makes me want to go out and solve problems."

"I would recommend this book to anyone working in or around manufacturing."

Geir Utigard, Head of CMC, Regenics AS

"This book exemplifies action learning at its core. Rather than just another abstract theory, Sissel's Never Fight the Same Fire Twice equips manufacturing teams with a practical framework to solve recurring problems by learning directly from their production environment. The FAST method guides learners through a reflective cycle that mirrors action learning's essential elements: finding a problem, taking action, analyzing results, and adjusting where necessary."

"By encouraging teams to examine their own processes and root causes, Sissel transforms everyday problem-solving from reactive firefighting into deliberate organizational learning. Readers should not expect to just consume knowledge; they will apply it to their specific challenges, embedding learning through experience. This hands-on approach is the only way to build lasting capability and sustainable solutions, and proves that the most powerful learning happens when people tackle actual problems with structured reflection, under the guidance of a coach or learning facilitator."

Daryl Powell, Chair Professor at USN and co-author of The Lean Sensei

"This book will inspire both people with little experience in improving processes and people who have worked many years on the subject."

"With theory all people can relate to, in combination with real life examples and experience from the writer, the book is inspiring and a reminder for how improvement work should be managed and maintained. I can confirm I recognize examples and that energy models are in use and the mindset for continuous improvement is still a large part of our DNA in our company."

"I can recommend production people, from process engineers, departments leads to site management to spend two evenings on the couch and read this book. It will for sure help in your daily work to move the needle in your facility."

Roger Søråsdekkan, Managing Director, Allnex Norway

"This was a book that touched my heart and then gave me a clear method for improvement. Recommended for anyone who wants to avoid having to fight the same battles over again."

Sigurd Gossé, Managing Director, Gossé Consulting

"It is impressive how the book distills continuous improvement down to the elements that matter most, and these are exactly the areas where most companies fail at the fundamentals. Variation in particular, a topic that easily becomes difficult, is made genuinely accessible. This is a solid recipe for many operational leaders to lean on, and you do not need to understand all the theory behind it to benefit."

Roger Westgård, Plant Manager, EverZinc Larvik